Topbrands takes on the web-to-store challenge

 interview with Topbrands lays the groundwork for web-to-store within the brand. Chantal Hanot presents her role, the actions implemented for sales points, and the expectations expressed by management and restaurateurs.

 

On the occasion of an interview organized with Topbrands, several questions about web-to-store were asked to Chantal Hanot, Marketing Director at Topbrands. Discover the first ones in video!

To discover in this video:

• Presentation of Chantal Hanot, Marketing Director of Topbrands
• What types of actions have you put in place for your sales points?
• What are the expectations of central management and restaurateurs?

To be discovered in the next :

Part 2 >

• Why did restaurateurs turn to you to carry out these actions?

Part 3 >

• How do you see the evolution of interactions between brands and points of sale?
• In your opinion, what should marketing departments put in place to support points of sale?

A local digital marketing solution for brands and their outlets.

Since 2010, Mobilosoft has been providing over 100 brands and 20,000 outlets with an all-in-one local digital marketing SaaS software, enabling stores, restaurants, agencies, and other establishments to manage their local online visibility, with the goal of generating more foot traffic.

 

On the occasion of an interview organized with Topbrands, several questions were asked to Chantal Hanot, Marketing Director at Topbrands. Discover the second one in video!

To discover in this video:

• Why have points of sale turned to you to carry out these web-to-store actions?

https://www.youtube.com/watch?v=eoodBi68_hY

 

On the occasion of an interview organized with Topbrands, several questions were asked to Chantal Hanot about web-to-store, Marketing Director at Topbrands. Discover the third part in video!

To discover in this video:

• How do you see the evolution of interactions between brands and points of sale?
• In your opinion, what should marketing departments put in place to support points of sale?

https://www.youtube.com/watch?v=pKCEM9tIe8g